What is Amazon Attribution?

Amazon Attribution is an analytics and measurement tool that helps you track your Brand's non-Amazon advertising channels as they drive sales on Amazon.

It's possible to monitor success using the same conversion metrics seen on other Amazon Ads formats, to track Detail Page Views, Purchases, and Sales. Lastly, Amazon Attribution helps you better understand the return on investment of your digital marketing across search, social, display, video, and email channels to give you deeper insight into how audiences discover, research, and buy your products on Amazon.

If you're an existing customer of Acorn-i and want to learn more about utilising Amazon Attribution on your account, please start by speaking with your Account Manager. They'd be delighted to help answer your enquiry.